A recent court decision states that for US consumers, Gruyère is a type of cheese, not a geographical origin. Some people are unhappy. A cheese producer in Wisconsin is welcome to make a nutty hard cow’s milk cheese in the Swiss style and label it Gruyère, just as he might make an aged hard cheese and call it Cheddar (a name which, although representing the place the cheese style originated, has never enjoyed regional protection).
Naming the reality, protecting the name
Naming the reality, protecting the name
Naming the reality, protecting the name
A recent court decision states that for US consumers, Gruyère is a type of cheese, not a geographical origin. Some people are unhappy. A cheese producer in Wisconsin is welcome to make a nutty hard cow’s milk cheese in the Swiss style and label it Gruyère, just as he might make an aged hard cheese and call it Cheddar (a name which, although representing the place the cheese style originated, has never enjoyed regional protection).